{"id":478,"date":"2026-11-01T07:00:18","date_gmt":"2026-11-01T07:00:18","guid":{"rendered":"https:\/\/captivateaudience.com\/?p=478"},"modified":"2026-11-01T07:00:18","modified_gmt":"2026-11-01T07:00:18","slug":"how-social-media-algorithms-actually-work-and-how-to-beat-them","status":"publish","type":"post","link":"https:\/\/captivateaudience.com\/?p=478","title":{"rendered":"How Social Media Algorithms Actually Work (And How to Beat Them)"},"content":{"rendered":"<p><iframe loading=\"lazy\" width=\"480\" height=\"270\" src=\"\/\/www.youtube.com\/embed\/8cQidXgtGmU\" frameborder=\"0\" allowfullscreen><\/iframe><\/p>\n<p>Get my free guide on how to build a winning content system (1B+ views, 1M+ followers): https:\/\/shortformsystem.co<br \/>\nUse Sandcastles to grow 10x faster on social media (try risk-free): https:\/\/sandcastlesai.com\/78<br \/>\nWork with me: https:\/\/kallaway.co\/academy<\/p>\n<p>In this video, I breakdown how social algorithms work, and the specific things you can do to in your content to make them push you more. Enjoy!<\/p>\n<p>RESOURCES MENTIONED:<\/p>\n<p>\u2022 Get my complete short-form content system free: https:\/\/shortformsystem.co<br \/>\n\u2022 Use Sandcastles to leverage data in your content workflow: https:\/\/sandcastlesai.com\/78<br \/>\n\u2022 Work with me: https:\/\/shortform.academy<\/p>\n<p>Video Time Stamps:<br \/>\n0:00 Intro<br \/>\n0:43 How Do Algorithms Actually Work?<br \/>\n1:39 The Matching Making Process<br \/>\n5:21 Hijacking The Algorithm (Improving Sample Fit)<br \/>\n9:10 Increasing Engagement<br \/>\n13:49 How To Drive More Comments<br \/>\n15:46 Summary<\/p>\n<p>&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;&#8212;-<br \/>\nSHORT-FORM VIDEO (IG, TIKTOK, LINKEDIN, YOUTUBE, FACEBOOK):<br \/>\n\u2022 Try Sandcastles, my short-form research &amp; storytelling tool that will help you grow 10x faster on social media (free trial): https:\/\/sandcastlesai.com\/78<br \/>\n\u2022 Take my Short-Form Hooks Masterclass (2 hours long, comes with 37 pages of notes and 400+ hook database) &#8211; https:\/\/lu.ma\/sfa-hooks<br \/>\n\u2022 Hire my short-form video editors &#8211; https:\/\/forms.gle\/TAYRJkV116Q5xois9<br \/>\n\u2022 Join my Short-Form Academy (designed for business owners to build a social media content machine that turns views into leads &amp; sales) &#8211; https:\/\/shortform.academy<\/p>\n<p>LONG-FORM VIDEO (YOUTUBE)<br \/>\n\u2022 Get my Complete YouTube System (designed for business owners to build a Youtube content machine that turns views into leads and sales): https:\/\/kallaway.co\/youtubeblueprint<br \/>\n\u2022 Hire My YouTube Strategist (Ideas, Titles, Thumbnails) &#8211; https:\/\/forms.gle\/5SRPsikwE3RR21Ep8<br \/>\n\u2022 Hire My Thumbnail Designer &#8211; https:\/\/forms.gle\/GJp2XmUmVM9dxZzYA<br \/>\n\u2022 Hire My YouTube Video Editors &#8211; https:\/\/forms.gle\/TAYRJkV116Q5xois9<\/p>\n<p>&#8212;&#8212;&#8212;-<br \/>\nFollow me (1M+ followers)<\/p>\n<p>For Content\/Marketing Strategy:<br \/>\n\u2022 Instagram: https:\/\/www.instagram.com\/kallawaymarketing<br \/>\n\u2022 TikTok: https:\/\/tiktok.com\/@kallawaymarketing<br \/>\n\u2022 YouTube: https:\/\/www.youtube.com\/@kallawaymarketing<br \/>\n\u2022 LinkedIn: https:\/\/www.linkedin.com\/in\/kanekallaway<br \/>\n\u2022 X: https:\/\/www.x.com\/kanekallaway<br \/>\n\u2022 Threads: https:\/\/www.threads.net\/kallaway<\/p>\n<p>For Tech &amp; AI:<br \/>\n\u2022 Instagram: https:\/\/instagram.com\/kallaway<br \/>\n\u2022 YouTube: https:\/\/youtube.com\/@kallawaytech<br \/>\n\u2022 TikTok: https:\/\/tiktok.com\/@kanekallaway<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Get my free guide on how to build a winning content system (1B+ views, 1M+ followers): https:\/\/shortformsystem.co Use Sandcastles to [&hellip;]<\/p>\n","protected":false},"author":0,"featured_media":479,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-478","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v17.6 - 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